Privacy Policy

This privacy notice discloses the privacy practices for guardian.fi and guardianoftheocean.com (website). We handle all your personal data according to the GDPR.

1. Personal Data We May Collect About You

We will collect various types of personal data about you for the purposes described in this Policy, including:

• Contact information (such as your name, birthday, nationality, email address, postal address, telephone number and any other personal data) that you provide by completing forms on the website, including if you subscribe to our newsletter and register and create an account on the website.

• Details of any transactions made by you.

• Personal data that may be contained in communications you send to us, for example to report a problem or to submit queries, concerns or comments regarding the website or its content.

• Information from surveys that we may, from time to time, conduct on the website for research purposes, if you choose to respond to, or participate.

• Credit/debit card information.

• Information about your use and navigation of our website, such as your IP address and other device identifiers, your operating system and browser type, and information about the website pages you visit, collected by cookies or other tracking technologies.

• Personal information collected from third parties, such as data that you agree to share with us on publicly accessible social networks (e.g., Facebook, Instagram, etc.) and/or that we may collect from other publicly accessible databases.

You are under no obligation to provide any such information. Providing your personal data to us (in particular, your personal details, your email, your address, your credit/debit card numbers and bank code and your telephone number) is necessary for processing your order for the purchase of products on the website, supplying other services provided on the website upon your request, or when your personal data is needed to fulfil obligations required by law or regulations. The refusal to provide us with any personal data necessary for performing the above purposes may consequently prevent us from processing your order for the purchase of products sold on the website or fulfilling obligations required by law and other regulations. Therefore, failure to provide personal data may constitute, in some cases, a legitimate and justified reason for not processing your order for the purchase of products sold on the website or not providing the website’s services.

2. Cookies

We use cookies on the website guardian.fi / guardianoftheocean.com. Therefore, we are obliged to inform the users of the website of the use of cookies.

The disclosure obligation includes the obligation to disclose the method of collection and use of such data.

The goal of the disclosure obligation is to create transparency in the processes that support the user's navigation through the Internet by collecting data about the user. In addition, the provisions guarantee that the user may supervise the use of such data.

3. Use Made of Your Personal Data

Whenever we process your personal data, we do so on the basis of a lawful "justification" (or legal basis) for processing. In the majority of cases, the processing of your personal data will be justified on one of the following bases:

• processing is necessary to perform a contract with you or take steps that you have requested in order to enter into a contract (e.g., sale contract).

• processing is necessary for us to comply with a legal obligation.

• processing is in our legitimate interests as a business, and our interests are not overridden by your interests, fundamental rights or freedoms. Our legitimate interests may include our interest in using customer and website user personal data to conduct and develop our business activities (including by carrying out standard marketing activities), with current and potential customers and Website users; and in establishing, exercising or defending legal claims; or

• processing is based on your prior explicit consent, such as segmented and customized marketing activities.

The purposes for which we process your personal data are the following:
The processing of your personal data is justified by the following legal basis:
Process your purchases and to provide you with the services and information offered through the website and which you request
Performance of a contract
Administer your account with us
Performance of a contract
Verify and carry out financial transactions in relation to payments you make
Performance of a contract
Audit the downloading of data from the website
Our legitimate interest to get to know our customers better and improve our services accordingly
Improve and customise our website, and our products, services and our business in general, such as by tracking your product preferences, shopping history and interactions with the Website
Our legitimate interest to improve our products and services
Identify visitors to the website
Our legitimate interest to get to know our customers better and improve our services accordingly
Data analytics, market research purposes (surveys, customer satisfaction, etc.) and data enrichment. This includes second party data matching (i.e., the activity of matching and sharing trusted partner data where two individual brands contract together to match their own data through clients unique identifiers and reidentification, i.e., enriching our database with additional client insight gathered through activities on our digital media).
Correspond with you to resolve your queries or complaints
Your prior explicit consent

The customer has the right to review, rectify or erase the data on him/her from the customer register. For this purpose, please make a request in writing to info@guardian.fi